Branding and web design for mexican creative director and fashion stylist Chino Castilla. The concept of the brand is based on the play of its initials (CHICA means small) and the scale of the logotype. Images courtesy of: Chino Castilla
Brand identity, web design, development and editorial design for frpo (Rodríguez y Oriol Architects). A Madrid-based award-winning architecture studio.
Branding and packaging for Cholula-based brewery Beltane. We’ve worked with their team closely for the last couple of years to develop a range of seasonal designs.
Branding commissioned by Unarte, an art school in Puebla. We developed the branding for a new campus set to be built in Tulum and whose focus is on short courses during the summer and winter vacations. The identity plays around a grid that can be read as Aula (classroom in Spanish).
Branding, web design and consultancy for Valle de los Ángeles, Puebla’s leading funeral and cemetery company. Since 2015 we’ve worked closely with their team revamping their identity and working in marketing strategies, signage, art-direction, saas consulting and many others.
Capturing the essence of Viesca y Viesca's pieces we designed an identity that mixes luxury and dare. We drew a custom logotype that reflects the fast-paced and contemporary style of the brand.
Nossara is a premium beachware brand based in Costa Rica working with high-end Japanese cotton. We designed a series of graphic elements inspired by Japanese illustration patterns that can be combined to create different patterns and compositions.
Proyecto Distinto is a local farming company in Mexico that produces more conscious and high quality products with the main purpose of generating a social impact in our community. For this branding we designed a typographic logo with a primary colors palette and a series of illustrations that represent the care and love for their animals and their products.
Fertilidad integral is an assisted fertility clinic based in Mexico City. Applications include brand identity, web design, art direction, wayfinding and illustration.
Web design for Taxonomic Ambiguity, an artistic project initiated by Juan Arturo García in The Netherlands and made with the support of the Stimulerings fonds Creative Funds. The website works as an archive for a documentary, a lecture series and a collection of essays that takes a closer look at the politics of scientific language; specifically at the ways in which it deploys coloniality, exploitation and epistemic extractivism. Artwork & project by: Juan Arturo García
Branding, packaging and illustration for lagasca, a cake shop baking traditional home baking deserts. For this project we developed a mascot based on a drop of chocolate that is shown throughout the applications. This brings a cheery and fresh tone to the brand.
Logotype for Dimoca, a mergers and acquisitions company from Mexico.
Casa Polanco is a boutique hotel located in one of Mexico City’s most fashionable neighborhoods. The hotel brings the comfort of five-star hotel to a neo-colonial 1930’s estate. The brand's logo, incorporates delicate lines reminiscent of vintage ex-libris designs.
Candela is premium ecological development in the jungle of Tulum designed by the acclaimed Guadalajara-based studio, Macías Peredo. The name means candle in Spanish and it is also a scientific measurement of luminosity, which recalls Tulum’s past as a lighthouse. The abstract icon references these themes, as well as the Mayan arch. Applications included naming, brand identity, web design, catalogue and a greeting box with a bottle of Barro de Cobre mezcal. Images courtesy of: César Béjar
Branding for premium real estate agency and developer, Hachity Bienes Raíces. The project is based around a shifting “h” generated using a custom software. The color palette and art direction is inspired by earth tones and archival images of modernist architecture.
Bloomed & Picked is a company focused in artisanal confections and sweets, delivering in New York & New Jersey. The branding is structured around playful geometric shapes and an intense color palette, which interact in a simple & dynamic way.
Identity and web design for Boston based film production studio Canopy Films. The identity is inspired by kinetic art and Marcel Duchamp’s rotoreliefs.
Branding and stationary for artist Alonso Bautista. Logotype and monogram design is derived form the artist’s initials. Applications include business cards, certificates of authenticity, letterheads, and website design and development.
Cover and back cover illustration for guía oca. The project is a collaboration between aficionado (ILVZ Estudio) and sound artist ryan campos. The results are two drawings with made up notations that create two sound+video pieces. Done for the september issue in parallel with a special edition CD.
Branding, editorial and web design for Guía Oca, a local leisure, arts and cultural city guide based in Puebla and Mexico City. The pocket-sized guide was published bimonthly and distributed freely in both cities between 2013 and 2018. Internal team lead by Arturo Loría and Blanca Martínez
Branding and wayfinding for local freezing warehouse Warlo (Warehouse Logistics). The logotype changes weight using all of Graphik’s weights. Scientific graphs used to illustrate the freezing process were employed across the applications.
Branding and web design for American/British marketing agency Common Goal. The agency specializes in marketing campaigns for soccer teams and brands such as Manchester United, Real Madrid and Nike. Working closely with their creative team, we developed a playful identity based on football plays that is complemented nicely by imagery of their renowned blog “Where is Football”.
Typeface design and logotype lettering for Erik Penser Bank in Stockholm. Commissioned by Bedow Studio, the custom font is inspired by Scotch newspaper fonts and is available in four weights. Specimen design by Aficionado Studio; “Matnyttiga råd” book design by Bedow Studio. Cover image courtesy of Bedow.
Branding for textile designer María Rodríguez. The project is inspired in XIXth century jacquard loom patterns. A software was created to generate random patterns scattered across different applications. The branding also includes a custom dingbat font based on the markings of different sewing machines.